Want to make sure your page ranks on Google? Use this On-Page SEO checklist.
An On-Page SEO checklist is a step-by-step list of tasks like optimizing titles, meta descriptions, URLs, headings, images, and schema to improve website rankings.
Bookmark this → use it every time you publish content.
For hands-on learning, explore our SEO Digital Marketing Course
On-Page SEO Checklist for 2025
- Use a target keyword in the title tag
- Write a compelling meta description (150–160 chars)
- Include your keyword in the URL
- Use H1 for the page title (one per page)
- Add H2/H3 subheadings with related keywords
- Place the keyword in the first 100 words
- Maintain keyword density of 1–2%
- Add LSI keywords naturally
- Optimize images with alt text & compression
- Add internal links to related pages
- Add external links to authority sites
- Use short, clean, descriptive URLs
- Ensure the site is mobile-friendly
- Improve page speed (<3 seconds)
- Add schema markup (FAQ, Course, Review)
- Use canonical tags for duplicate pages
- Fix broken links (404 errors)
- Ensure HTTPS (SSL certificate)
- Add a clear CTA (call to action)
- Monitor performance in Google Search Console
Why This Checklist Matters
Following this checklist ensures:
- Google can crawl & understand your page
- Users enjoy a smooth experience
- Higher chances of ranking on Page 1
Learn these steps hands-on in our Career Ladder Programs
Tools for Quick Checks
- Yoast SEO or Rank Math
- Semrush On-Page Checker
- Screaming Frog
- Google PageSpeed Insights
FAQs – On-Page SEO Checklist
Q1. How many factors are there in On-Page SEO?
At least 20 key steps (see checklist above).
Q2. Can beginners use this checklist?
Yes, it’s designed for both beginners and professionals.
Q3. How often should I do an SEO audit?
At least once every 3 months, or before major content updates.
Final Thoughts
An On-Page SEO checklist is the simplest way to ensure your content is optimized before hitting publish.
For businesses: It ensures better rankings & traffic.
For students: It’s a practical skill every marketer needs.
At SkillMakeover, you don’t just learn checklists — you apply them on live projects.
