Aishwarya Tapadiya, Author at Skill Makeover

Author: Aishwarya Tapadiya

How Google Updates Turn SEO Into a Moving Target

Why Google’s Updates Make SEO a Moving Target

Google’s updates make SEO a moving target because the search...

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Why Google Ads and Meta Ads Are Essential for Your Career

Why Google Ads and Meta Ads Are Non-Negotiable in Your Career

Digital marketing has become one of the fastest-growing skill sets...

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Why Digital Marketing Is the Top Skill of This Decade Today

Why Digital Marketing Is the Most In-Demand Skill of the Decade

The world is moving online faster than ever, and businesses...

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Why Ad Costs Are Rising and How to Reduce Them

Why Ad Costs Are Rising and What Marketers Can Do About It

If you’ve been running paid ads recently, you’ve likely noticed...

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Performance Marketing: The Hottest Skill of 2025

Why Performance Marketing Is the Hottest Skill in 2025

As businesses move deeper into the digital world, one marketing...

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Challenges in Managing Multiple Marketing Channels

The Challenge of Managing Multiple Marketing Channels at Once

In today’s fast-paced digital world, every business wants to reach...

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Why Businesses Waste Ad Budgets Without Skilled Marketers

Why Businesses Waste Money on Ads Without Skilled Marketers

Running ads doesn’t automatically mean sales.Every day, businesses spend thousands...

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Google’s Frequent Updates Are Making SEO More Challenging

How Google’s Constant Updates Are Making SEO Tougher

Search Engine Optimization (SEO) is no longer as predictable as...

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SEO vs Paid Ads: Which Strategy Works Best in 2025

SEO vs Paid Ads: Which Works Better in 2025?

In 2025, the online marketing landscape looks very different from...

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Performance Marketing: A Complete Guide to Get Started

What is Performance Marketing? Complete Guide

Digital marketing is evolving, and businesses no longer want to...

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