How to get free Instagram followers and likes?

Having a large Instagram following can be a serious career boost. Influencers with a follower count over 100K, such as Kylie Jenner, Selena Gomez, and Jacyln Hill make over $1,000 per post. Those aspiring to social media fame need to look the part, and they need the followers.

One of the main rules of buying followers is to not buy in bulk, it looks very suspicious if one day you have 1,000 followers and the next day you have 10,000. Buying followers is actually cost little and comfortable, but it does hurt brands and their reputation, if followers see your account suspicious jump up it will likely cause them to find you or your brand dishonest and your real followers to unfollow. Social media bots can also have a dark side which hurts real people, many people involved in their schemes find their images being retweeted to promote porn and cryptocurrency.

There are a lot of ways to ethically get free followers on Instagram, it may be slow process, but it’s likely to gain more respect from your peers and your followers.

Hashtags

Create a hashtag that is personal to you and your brand, it might be a catchy slogan, a cute quote or the name of your business. Make sure this signature hashtag is in your social media profiles, including other accounts like Twitter and Facebook. Take this hashtag offline and have it printed on signage, in printed ads, even on your receipt. Never be boring in your unique hashtagging, be funny and be outrageous if it fits with the branding.

Use hashtags that are known to increase follower count like #FF (Follow Friday), #instafollow, #L4L (Like for like), #tagforlikes and #followback. These are popular and highly searched for tags. Or a more natural use of hashtags would be using popular ones like #love #instagood #tbt #ootd and #photooftheday.

To make it big on social media you need to be as big and as noisy as possible on Instagram, individual long-tailed keywords with the universally trending hashtags.

Likes

Like lots of random pictures from people in your target audience. If you are a fitness brand like content like images or videos of people working out, if you are a beauty brand likes the posts of amateur makeup artists or if you are a clothing brand like pictures posted by models and fashion influencers.
When you like someone’s photo also comment on it, this type of interaction is the most natural way to gain followers. Don’t use hashtags and make it obvious you are trying to gain followers, instead compliment them or engage in a conversation by asking a relevant question.

Captions

A picture may be worth a thousand words but don’t be afraid to get descriptive with your captions. Use storytelling alongside your Instagram photos to generate engagement and encourage people to comment. If you are worried about writing don’t, your writing will improve as you find your brand’s voice and you will be able to see what does and doesn’t engage with your followers.
Ask questions in the captions of your photos. This is a great way to increase engagement and encourage people to comment.

Influencers

Visit the profile of people you identify as influencers in your industry. A fitness company would approach a fitness model or a popular personal trainer, a tattoo studio should approach tattoo models and musicians, for example. If you are a clothing brand choose influencers who wear similar styles to your designs or if you are a makeup artist interact with beauty gurus and independent beauty brands.

Turn on notifications on these user’s accounts, this will let you be notified every time they share new content. Interact with them regularly but don’t make it sound like you’re obviously selling yourself. Try and act natural when commenting by interacting with their caption or their image.

Styling

You may want to imitate other social media giants but it will work in your favor to stand out. Post unique and instantly recognizable content, this way when followers are scrolling through their feed your posts and images will jump out at them.

Instagram profiles in 2018 are almost the new homepage as more consumers use the Instagram search tool to find brands. You should be putting in as much effort into the visuals of your Instagram profile as you would put into the homepage of your website.

Your Instagram profile is a reflection of your brand and your product or service, so it is important you convey the right branding. Be consistent in your imagery, so your followers know what to expect, find an aesthetic that works for your brand and will appeal to your followers and keep it.

Location

See what is going on in a specific area, so your country or even better your city, and target ads and events in this location. Go to the Instagram search tag and choose the Places tab, then type in the name of the place to see all geotagged posts for that location.

Instagram Highlights

Instagram’s new feature Highlights has been huge in 2018 and has become a key way to engage with followers.

Instagram stories appear on the Instagram explore page, which means people can see your content without needing to follower you, making it a great way to gain new followers.

Most Instagram geo-locations and hashtags have their own stories attached to them so we expect this feature to become a popular marketing tool in the upcoming months.

By adding a hashtag or a location to your Instagram story it could end up being featured in a public feed.

Try and post interesting and unique content via stories, this can attract the attention of a casual viewer who could quickly become a follower. If you have a product use stories to do fun demos and tutorials, if you are a shop do tours and show your stock of, if you offer a service show it in action.

To add a hashtag to the story just type it in or add a sticker. To add a location, click the location sticker, it could for a city or a specific example like ‘Empire State Building’.

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Geotagging

Geotagging is an excellent option if you have a business that is in one set location or offers a service in an area. Interact with people who could, geographically, be your customer. This is especially useful if you are a bar, beauty salon or a service provider (for example a builder, electrician or accountant).
Geotag your Instagram stories, you’ll see a live story of your current city if you go to your Instagram Explore page and your story has a chance to be added to this if you use a location sticker.

Timing

It is important to post for your most active time zones, look at where you demographic and followers are from and post based on when they use Instagram the most. Try and post during lunchtime (11am-1pm) and in the evenings (7pm-10pm) because this is when users are most active on the social media site. Wednesdays and Thursdays are thought to drive the most engagements whilst Sundays the least. These are the best times to post important content.

Trying to understand how to engage with users and when to post can sometimes be an experiment, observe at what times you get the best engagement (the most likes and comments) and try and always post around that time. There are external applications and websites that will help you schedule Instagram posts. To know more read : How to judge the best time to post on Instagram?

Images

Images are a vital part of using Instagram and attracting free followers. Remember when posting images that quality beats quantity so only post the best images that are relevant to your account. Don’t be afraid to post a lot, there is no relationship between the number of images posted and negative engagement, do avoid spamming and posting hundred’s a day.

Use faces in your images, research finds that images with faces receive 35% more likes than those without. Share user-generated content of them using your products or visiting your business, re-sharing images will encourage more people to follow you and engage in your brand.

Share behind the scenes photos, candid photos can give your brand personality and lets the customers know who are the faces behind the logo.

Call to Action

Remember social media is meant to be a conversation, not a broadcasting platform. Think about what action you want people to take on after engaging with your posts. Before you start posting figure out what your call to action is, it might be to share content, it might be to comment or it may be to follow links to an external source (like a website or Facebook page).

In summary, to get more free followers, you need to use topically relevant and trending hashtags that are creative and interesting. Write descriptive captions that engage with followers and interact with the relevant influencers. Most importantly develop your own unique style that will make you stand out from your competitors.